Tuesday Aug 24, 2021
12:00 PM - 1:00 PM EDT
Aug. 24
12 - 1 p.m.
Virtual
The COVID-19 pandemic negatively impacted many life sciences companies. However, Labcorp’s experience was different. From meeting with the White House, to launching the first at-home COVID-19 test collection kit, to relaunching its corporate brand, Labcorp’s brand took center stage.
Kelly Chtcheprov, chief of staff, will share marketing lessons learned from her team’s work to:
Printed courtesy of www.nclifesci.org/ – Contact the NC Life Sciences Organization for more information.
4505 Emperor Blvd, Ste 105, Durham, NC 27703 – (919) 281-8960 – Admin@NCLifeSci.org